Frank

MD To American Idol

A couple of years ago I was shooting a sales and training piece for Hollister Whitney Elevator Corporation when I got a call on my cell phone.  The caller was frantic because the Iowa video crew she hired to shoot her client’s music video backed-out.  She asked if Media Development would be willing to fill-in on such short notice. How short of notice I asked. She responded…tonight. Apparently she had dancers and a choreographer flying in for the shoot that evening.  Considering the grueling day we were having at Hollister Whitney, I thought about declining.

Instead, a co-worker and I traveled to Iowa that night where we shot the music video in an old warehouse. We had to work extremely fast because it was getting late, and the hundreds of teenage extras on hand had school the next day.

Within a couple of days I had the music video edited.

My contact was ecstatic with the final cut.  She went on to say that things happen for a reason.  She told me that they would have never received that level of quality from the original crew she hired.  Little did she know that I had no experience producing music videos.  Information that was never asked nor did I choose to share.

Last night my daughter was watching American Idol.  I just happened to walk by the TV when I saw Taylor Vaifanua: the artist for whom we produced that music video. There she was - auditioning for the American Idol judges.  I have to admit that I stopped and found myself engaged and rooting for her.  She actually made the cut and I got really excited when Simon said – you’re going to Hollywood!

Check out the music video Media Development produced for Taylor Vaifanua - American Idol contestant...